Paris St Germain said on Monday they had signed a two-year partnership deal with fashion house Christian Dior.
PSG said Dior would design their official wardrobe, and that the partnership marked the first time Dior had signed a deal in this way with a sports club.
Kim Jones, artistic director of Dior men's collections, had designed a series of new creations for the PSG team for the next two seasons, added PSG. Until the Dior deal, PSG had a clothing partnership with Germany's Hugo Boss.
PSG have one of the most potent attacking forces in club football, with new signing Lionel Messi linking up with Brazil's Neymar and French striker Kylian Mbappe.
A six-times winner of the Ballon d'Or, Messi joined from Barcelona and made his Ligue 1 debut late last month.


Pant returns to Delhi in IPL swap with Kuldeep
Algeria secure 2-1 World Cup win over Jordan
Mbappe double sends France into knockout rounds after lengthy weather delay
Haaland carries Norway past Senegal, into round of 32
Jeremy Doku to rejoin Belgium at World Cup after son's birth
