French luxury brand Christian Dior issued an apology on Thursday for misrepresenting the Chinese map.
The firm received immense criticism on Weibo social media platform after it was seen that a company presentation for Zhejiang Gongshang university students used a map of China that excluded Taiwan.
"Dior first extends our deep apologies for the incorrect statement and misrepresentation made by a Dior staff member at a campus presentation," it said.
"Dior always respects and upholds the one-China principle, strictly safeguards China's sovereignty and territorial integrity, and treasures the feelings of the Chinese people," it said.
It's the latest example of a firm receiving flak for misrepresenting the Chinese territory.

1 dead as Typhoon Kalmaegi dumps heavy rains over central Philippines
Worker trapped under collapsed medieval tower in Rome dies, media says
Saudi Crown Prince bin Salman to visit Trump in White House
Man charged with 10 counts of attempted murder after knife attack on UK train
Tanzania's Hassan sworn into office after deadly election violence
Powerful 6.3 quake kills at least 20 in Afghanistan, hundreds injured
Turkey set to call for action on Gaza as soon as possible, source says
Hamas hands over three more hostage bodies
